PeopleSoft and ITApps team to deliver PeopleSoft 8 CRM
2001/09/28
Hong Kong — September 27th, 2001 – PeopleSoft Inc. (Nasdaq: PSFT) and ITApps Limited, one of the largest and most experienced Customer Loyalty Solutions providers in Asia, today announced PeopleSoft has formed a partnership alliance with ITApps to provide enterprise CRM solutions to various major organizations in Hong Kong. ITApps’ CRM delivery will include both the provision and implementation of PeopleSoft 8 CRM.
Since its launch in June 2001, PeopleSoft 8 CRM has gained rapid market acceptance and has become the preferred next generation CRM solution for organisations around the world.
“With the transition of all of their applications to a pure internet architecture we have been impressed by PeopleSoft’s innovation and technology leadership. We are excited to be working in partnership with PeopleSoft here in Hong Kong,” said Jackal Ma, Executive Director and Chief Technology Officer of ITApps Limited. “The signing of our strategic alliance relationship translates to a competitive advantage for our mutual customers. By introducing PeopleSoft 8 CRM to our portfolio we will be able to enhance our CRM offering to our extensive customer base in Asia.”
“In this challenging economic environment, leading companies across Asia are recognising the need to invest in acquiring and retaining their best customers,” said Henri Barenholz, PeopleSoft CRM Director Asia. “But they are looking for solutions that are easy to deploy and provide a fast return on investment. ITApps’ experience in designing and implementing the eBusiness Solution Framework, together with PeopleSoft’s pure internet architecture makes this possible.”
Commenting on the announcement Commenting on the announcement Rob Wells, PeopleSoft’s General Manager North Asia said, “ITApps has demonstrated itself as a leader in the field of enterprise customer loyalty solutions in Asia, and we are delighted they have chosen PeopleSoft 8 CRM as a preferred solution. We will continue to work to support them in providing our pure internet solution to their customers, and look forward to further cementing our relationship.”
PeopleSoft 8 CRM offers the most open platform in the industry for seamless integration of enterprise data and business processes. It connects marketing, sales, and customer service to supply chain, financials and human capital management systems. Benefits of seamless integration include not only the ability to fulfill customer requests, but to anticipate and exceed customer expectations by proactively managing all customer interactions.
Now available the PeopleSoft 8 CRM suite includes Sales, Marketing, Field Service, HelpDesk, Interaction Management and Support applications.
About PeopleSoft
PeopleSoft (Nasdaq: PSFT) is the world's leading provider of collaborative enterprise software. PeopleSoft pure internet software enables organisations to reduce costs and increase productivity through collaboration with their customers, suppliers, and employees. PeopleSoft's integrated, best-of-breed applications include Customer Relationship Management, Enterprise Service Automation, Supplier Management, Human Capital Management, Financial Management, and Enterprise Performance Management. More than 4,700 organisations in 107 countries run on PeopleSoft software. For more information, visit us at www.peoplesoft.com.
PeopleSoft began operations in Asia Pacific in 1993 and now has offices in Sydney, Melbourne, Canberra, Perth, Brisbane, Adelaide, Auckland, Wellington, Singapore, Hong Kong, Malaysia and Taiwan. Its customers include AAP, AMP, ANZ, Australian National University, Australian Stock Exchange, Bangkok General Hospital, Coles Myer, Department of Defence, Eastern Energy, Ford, Foxtel, Government of Singapore Investments Corporation, HSBC Holdings, John Fairfax Holdings, Mass Transit Railway Corporation (MTRC) Hong Kong, National Mutual Health Insurance, NZ Police, NZ Post, UNITEC, Reserve Bank of Australia, Reding Paper Products, Transfield Pty Ltd, University of NSW, Hewlett-Packard, Citibank, AMD, DBS Bank, PSA Corporation, Singapore Ministry of Finance, Morrison Express, Singtel, Starhub, Tenaga Nasional, Telekom Malaysia and Swire Properties.
About ITApps Limited
Established in 1992, ITApps Limited is a full-service Customer Loyalty Solutions provider that helps organizations to develop and deploy one-stop, end-to-end mission-critical solutions to increase the shares of their customers' business through more efficient and personalized customer interactions. To date, ITApps Limited has completed more than 1,000 call center, communication infrastructure and CRM projects for over 300 corporate customers across Mainland China, Hong Kong, Malaysia, Singapore and Thailand in various industries. For more information, please visit ITApps website at http://www.itapps.com
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